You’d think a software company would know that the internet changes everything when it comes to respecting your customers. Well, no. Yazsoft is doing it wrong better than anyone I’ve seen in a long time. They won’t recover this lost trust any time soon… or maybe ever.
Technorati Tags: yazsoft, speed download, macheist, internet marketing, reputation mangement, pr disasters
One Comment
you were wondering... I believe in rewarding commenters!
Your post reminds me of the “You’re Doing It Wrong” meme:
http://www.doingitwrong.com/
Screwing MacHeist customers? Hrm - I can’t think of a more passionate, vocal group of internet buyers.
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