Alister Cameron // Blogologist

Changing the world. One blog(ger) at a time.

Tag: long-form-salesletters

Salesletter techniques that suck: JavaScript date/timer hacks

27 January 2007 – 2:17 pm

I am not a fan of the long-form salesletter, although my company works with clients who love it, and for good reason: it is proven to work… it makes things sell.
And there are the standard array of tricks and techniques that people use on these salesletters… you know the kind: highlighting everywhere, endless bullet lists, [...]

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